PostWorks Hires Fornero, Moves into Distribution
Moving further into becoming a one-stop shop for productions that want everything under one roof makes sense for many edit houses today. Offering just editing rooms and some color correcting makes for tight margins in competitive markets like New York.
Opportunities opened up after festivals and theater chains settled on the highly codified DCP (digital cinema package) format. That suits an increasing number of Indie directors who want more control of the whole, expanded post-life of their masterpiece.
In the following press release, PostWorks New York describes its expansion into a digital cinema distribution with its new hire of Greg Fornero and its full package of offerings:
PostWorks Forms Digital Cinema Unit to Serve Indie, Festival Markets
Hires digital cinema specialist Greg Fornero.
NEW YORK — PostWorks New York has formed a new digital film distribution service, PostWorks Digital Cinema, and hired industry veteran Greg Fornero to lead it. The new unit will work with indie film producers and distributors, international film festivals and independent DI facilities. It will provide DCP duplication, drive set rentals and sales, KDM management and broadband content delivery services.
“As the DCP has become the de facto standard for feature screening, fast, flexible and affordable digital cinema services become increasingly critical to the independent market,” said PostWorks Senior VP for Theatrical Services Clark Henderson. “Our clients require more and more time-critical assistance with DCP logistics and key management, particularly with previews, festival screenings and even for limited theatrical release.”
A native of Southern California, Fornero has been intensively involved with digital cinema distribution, digital cinema mastering and live event management since joining Cinedigm Digital Cinema Corp in 2005. He transitioned to Technicolor Digital Cinema in 2011 and then to Deluxe Technicolor Digital Cinema in 2015. At TDC and DTDC, he managed digital cinema requirements for independent studios including The Weinstein Company.
“PostWorks has long relied upon Greg as a key resource for Digital Cinema support to our independent clients. He is the go-to guy in this market and we are lucky to have him join us to build this service,” says Henderson, “Greg combines the perfect blend of technical savvy and high-touch client support for our filmmakers.”
At PostWorks, Fornero assumes the post of Vice President for Distribution Services and will work bi-coastally for the PostWorks Digital Cinema initiative. “DCP distribution is not an initiative we take lightly,” he declares. “Around-the-clock service coverage, strictest standards for content security and state-of-the-art processes for ensuring technical integrity all require a full commitment. We have made that commitment.”
About PostWorks New York
Founded in 1995, PostWorks is a cornerstone of the New York film and television industry, providing essential post-production services and expertise to motion picture studios, broadcasters, television producers and independent filmmakers worldwide. The company operates one of the largest editorial operations in the country, providing editorial technology, editorial suites and office space, and round-the-clock technical support for scores of film and television productions.
Additionally, it builds, delivers and maintains mobile editorial systems used by productions working around the globe. PostWorks is home to one of the industry’s largest film and television sound facilities with state-of-the-art recording, editing and mixing facilities and an award-winning team of sound artists.
For more information, visit www.postworks.com